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The Topic: Platonism in Advertising


Instead of trying to convince everyone that we all want the same perfect thing, why can't advertising execs adopt a more modern philosophical slant?
Nihilism for example.


  Marketing Wonks

Nihilism doesn't sell.

Marketing Wonks  

What about "Fight Club?" It grossed over $100 million.

  Marketing Wonks

Hrm...All we need to do is package Nihilism, mainstream it, and convince people they really need it...all for just $99.95 a pop!

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